Baby's Sleep

Good sleep is essential for infant brain development, growth and immune function, yet many parents find settling a baby to sleep one of the most challenging aspects of early parenthood. This collection covers products designed to support healthy sleep habits in babies and young children, including white noise machines, sleep aids, swaddles, sleep sacks and gentle herbal supplements formulated for infants. All products are selected with infant safety as the primary consideration.

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Love To Dream Swaddle UP Original Grey 1.0 TOGLove To Dream Swaddle UP Original Grey 1.0 TOG, image 2
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Love To Dream Swaddle UP Original Grey 1.0 TOG
Regular price $55.00 Sale price $52.99
Love To Dream Swaddle UP LITE 0.2 TOG - GreyLove To Dream Swaddle UP LITE 0.2 TOG - Grey, image 2
-19%
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Love To Dream Swaddle UP LITE 0.2 TOG - Grey
Regular price $58.00 Sale price $46.99
Love To Dream Swaddle UP Original 1.0 TOG - Dusty PinkLove To Dream Swaddle UP Original 1.0 TOG - Dusty Pink, image 2
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Love To Dream Swaddle UP Original 1.0 TOG - Dusty Pink
Regular price $55.00 Sale price $52.99
Love To Dream Swaddle UP Transition Bag Original 1.0 TOG - Dusky PinkLove To Dream Swaddle UP Transition Bag Original 1.0 TOG - Dusky Pink, image 2
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Love To Dream Swaddle UP Transition Bag Original 1.0 TOG - Dusky Pink
Regular price $75.00 Sale price $66.99
Love To Dream Swaddle UP Transition Bag 2.5 TOG Warm Dreamer - WhiteLove To Dream Swaddle UP Transition Bag 2.5 TOG Warm Dreamer - White, image 2
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Love To Dream Swaddle UP Transition Bag 2.5 TOG Warm Dreamer - White
Regular price $90.00 Sale price $79.99
Love To Dream Swaddle UP Original Dusty BlueLove To Dream Swaddle UP Original Dusty Blue, image 2
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Love To Dream Swaddle UP Original Dusty Blue
Regular price $55.00 Sale price $52.99
Love To Dream Swaddle UP Transition Bag Original 1.0 TOG - Dreamer WhiteLove To Dream Swaddle UP Transition Bag Original 1.0 TOG - Dreamer White, image 2
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Love To Dream Swaddle UP Transition Bag Original 1.0 TOG - Dreamer White
Regular price $68.00 Sale price $64.99
Love To Dream Swaddle UP Organic Cream 1.0 TOGLove To Dream Swaddle UP Organic Cream 1.0 TOG, image 2
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Love To Dream Swaddle UP Organic Cream 1.0 TOG
Regular price $63.00 Sale price $54.99
Love To Dream Swaddle UP Transition Suit 1.0 Tog Stage 2 - GreyLove To Dream Swaddle UP Transition Suit 1.0 Tog Stage 2 - Grey, image 2
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Love To Dream Swaddle UP Transition Bag 1.0 TOG MintLove To Dream Swaddle UP Transition Bag 1.0 TOG Mint, image 2
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Love To Dream Swaddle UP Transition Bag 1.0 TOG Mint
Regular price $75.00 Sale price $66.99
Love To Dream Swaddle UP Transition Suit 2.5 Tog Day Dream GreyLove To Dream Swaddle UP Transition Suit 2.5 Tog Day Dream Grey, image 2
-10%
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Love To Dream Swaddle UP Transition Suit 2.5 Tog Day Dream Grey
Regular price $100.00 Sale price $89.99
Love To Dream Swaddle UP Bamboo Lite Cream Super StarLove To Dream Swaddle UP Bamboo Lite Cream Super Star, image 2
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Love To Dream Swaddle UP Bamboo Lite Cream Super Star
Regular price $58.00 Sale price $56.99
Love To Dream Swaddle UP Original Bamboo Grey DotLove To Dream Swaddle UP Original Bamboo Grey Dot, image 2
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Love To Dream Swaddle UP Original Bamboo Grey Dot
Regular price $65.00 Sale price $56.99
Love To Dream Swaddle UP Transition Bag Designer 1.0 TOG - TigerLove To Dream Swaddle UP Transition Bag Designer 1.0 TOG - Tiger, image 2
-6%
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Love To Dream Swaddle UP Transition Bag Designer 1.0 TOG - Tiger
Regular price $80.00 Sale price $74.99
Love To Dream Swaddle UP Transition Bamboo Lite Cream Super StarLove To Dream Swaddle UP Transition Bamboo Lite Cream Super Star, image 2
-4%Sold out
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Love To Dream Swaddle UP Transition Bamboo Lite Cream Super Star
Regular price $72.00 Sale price $68.99
Love To Dream Swaddle UP Transition Bag Bamboo Grey DotLove To Dream Swaddle UP Transition Bag Bamboo Grey Dot, image 2
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Love To Dream Swaddle UP Transition Bag Bamboo Grey Dot
Regular price $78.00 Sale price $69.99
Love To Dream Swaddle UP Transition Bag Extra Warm GreyLove To Dream Swaddle UP Transition Bag Extra Warm Grey, image 2
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Love To Dream Swaddle UP Bamboo Lite GreyLove To Dream Swaddle UP Bamboo Lite Grey, image 2
-8%
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Love To Dream Swaddle UP Bamboo Lite Grey
Regular price $65.00 Sale price $59.99
Love To Dream Swaddle UP Extra Warm WhiteLove To Dream Swaddle UP Extra Warm White, image 2
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Love To Dream Swaddle UP Extra Warm White
Regular price $80.00 Sale price $76.99
Love To Dream Premium Sleep Suit Organic 1.0 TOG Long Sleeve Olive StellarLove To Dream Premium Sleep Suit Organic 1.0 TOG Long Sleeve Olive Stellar, image 2
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Love To Dream Premium Sleep Suit Organic 1.0 TOG Long Sleeve Olive Stellar
Regular price $125.00 Sale price $119.99
Love To Dream Swaddle UP Original Hip Dysplasia GreyLove To Dream Swaddle UP Original Hip Dysplasia Grey, image 2
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Love To Dream Swaddle UP Original Hip Dysplasia Grey
Regular price $58.00 Sale price $52.99
Love To Dream Swaddle UP Original 1.0 TOG Designer SparkleLove To Dream Swaddle UP Original 1.0 TOG Designer Sparkle, image 2
-8%
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Love To Dream Swaddle UP Original 1.0 TOG Designer Sparkle
Regular price $65.00 Sale price $59.99
Love To Dream Premium Sleep Bag Organic Long Sleeve White StellarLove To Dream Premium Sleep Bag Organic Long Sleeve White Stellar, image 2
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Love To Dream Premium Sleep Bag Organic Long Sleeve White Stellar
Regular price $145.00 Sale price $136.99

Supporting Healthy Sleep Habits from the Start

Newborns sleep up to 17 hours a day but in short cycles, which is why the early weeks feel so exhausting for parents. As babies develop, their circadian rhythms mature and sleep consolidates into longer stretches. Supporting this process with consistent sleep cues — such as a predictable bedtime routine, a dark room and white noise — helps babies learn to associate these signals with sleep. Products that create a calm, consistent sleep environment can make a meaningful difference to how quickly and reliably a baby settles.

White Noise for Baby Sleep

White noise mimics the sounds babies heard in the womb, which were surprisingly loud — roughly equivalent to a vacuum cleaner. Research shows that white noise can reduce the time it takes babies to fall asleep and help them stay asleep through household noise. Safe white noise levels for infants are below 50 decibels at the distance of the cot. Dedicated white noise machines are preferable to phone apps as they maintain consistent volume and do not require a phone to remain on.

Common Questions

Is it safe to use white noise for babies every night?

Yes, when used at a safe volume (below 50dB at cot distance) and positioned away from the baby's head. There is no evidence that consistent white noise use causes hearing damage at safe levels. Many families use white noise throughout the first year and beyond without issue. Gradually reducing volume over time can help babies transition to sleeping without it if desired.

Are herbal sleep supplements safe for babies?

Some herbal products marketed for infant sleep contain chamomile, lemon balm or passionflower. These are generally considered low-risk in small amounts, but evidence for their efficacy in infants is limited. Always check the age recommendation on any supplement before giving it to a baby, and consult your Plunket nurse or GP if you have concerns about your baby's sleep patterns.